Ethics in Alumni Engagement: Best Practices for Behavioral Health Professionals

Presenter: Nikki Soda, MS, TPAS Co-Chair

Learning Objectives

By the end of this workshop, participants will be able to:

  • Explain the distinction between ethics, morals, and values and why that distinction matters in alumni engagement.
  • Describe the role of ethics in alumni programming and how it supports trust, safety, and long-term recovery relationships.
  • Identify common ethical challenges in alumni work, including boundary management, confidentiality, self-disclosure, representation in marketing, and financial or referral conflicts.
  • Apply a step-by-step ethical decision-making process to real-world scenarios, such as the use of event photos or alumni testimonials.
  • Outline key elements of an ethical alumni culture, including clear policies, ongoing training, open communication, leadership modeling, and collaboration with clinical and compliance teams.
  • Use checklists and established codes of ethics to evaluate alumni initiatives for clarity of purpose, consent practices, dual-relationship risks, and potential financial conflicts.

Contact Information

Treatment Professionals in Alumni Services
PO Box 1152
Salida, CO 81201
‪(970) 591-3643‬

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